Digital Matter
Halloween is tough.

Halloween is tough.

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2nd year in a row Keegan tries to sneak out of the Pixie Park Halloween Parade. No mask again this year.

More Sunday funday action.

More Sunday funday action.

Sunday funday.

Sunday funday.

Web site pages displaying the Twitter share button get seven times the social media mentions compared with those that do not, according to a study released Thursday.

Sweet soccer shorts.   Brought the backup undies, but forgot the shorts. Nice move.  Potty training rules!

Sweet soccer shorts. Brought the backup undies, but forgot the shorts. Nice move. Potty training rules!

Wow those are big trees.

Wow those are big trees.

Good look K-man.

Good look K-man.

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First time Keegan decided to run his own clothes selection. Classic yellow all the way around.

HOW TO: Turn Fans Into Brand Ambassadors
The Behind the Social Media Campaign Series is supported by Oneupweb, an award-winning agency specializing in search marketing, social media and design for mid-to-enterprise level brands. Download Oneupweb’s free whitepaper, “Measuring Social Media’s Contribution to the Bottom Line: 5 Tacti…